Your participation in Junior League of Mobile’s (JLM) BluePass — as a merchant or shopper — helps JLM build better communities! That’s because BluePass is more than just a discount card; it’s also a fundraiser that helps JLM focus on improving the lives of children in our communities through our  impact area — Healthy Children: Hunger, Nutrition & Fitness.

BluePass is now available for purchase online or by texting “BLUEPASS” to 251-333-0018.

How BluePass Works

  • BluePass can be used from Friday, October 12, 2018- Sunday, October 21, 2018
  • Cost is $40 and provides users with a 20% discount at over 250 merchants throughout Mobile and Baldwin counties. Purchase online or by texting “BLUEPASS” to 251-333-0018.
  • BluePass is available for purchase to everyone in the community, not just JLM members
  • All proceeds enable JLM to continue their community impact projects

Follow the links below to learn more about:

How to become a BluePass Sponsor

How to become a BluePass Merchant

How to purchase a BluePass

2018 BluePass Policies

View 2018 List of Participating Merchants – updated weekly!

Who do I contact if my digital card isn’t working?
Email Planet Fundraiser at or text “Support” to 251-333-0018.