Mobile, Ala. – The Junior League of Mobile’s popular annual fundraiser, BluePass, announced it is back for 2021 and open for merchants to sign up and shoppers to purchase!

The shopping card fundraiser will now take place the entire month of October, a change made in 2020 that was well-received by both shoppers and merchants. The shopping pass, which entitles shoppers to special discounts from over 150 area merchants, is available for purchase now for $30.

“We’re excited to once again host the BluePass fundraiser for shoppers and merchants alike,” said Sarah Bumgarner, president. “The Junior League of Mobile fundraisers are an important part of our mission and the reason we were able to support our Adopt-A-School, Diaper Bank, and other local programs. Even during a pandemic year, we were able to distribute over 10,000 diapers, provide George Hall Elementary with much needed uniforms and supplies, and continue to provide food to local non-profits.”

Stores, restaurants, and service providers in Mobile and Baldwin Counties can sign up to be a participating merchant at no cost. Merchants also set their own exclusions and terms to the discount they provide. 

“We hope to support the businesses who have so generously given to the Junior League mission and fundraisers throughout the years,” said Jessica Weaver, BluePass Chair. 

The BluePass fundraiser is now in its 13th year and has raised over $140,000 for community initiatives. The $30 BluePass funds Junior League of Mobile’s Diaper Bank and Adopt-A-School program. It also allows the organization to work with community partners such as the Gulf Coast Exploreum, Prodisee Pantry, the Joseph Project, and Distinguished Young Women. You can purchase a BluePass online here.

Potential merchants can find more information and sign up (at no cost) at juniorleaguemobile.org/bluepass. For questions or sponsorship opportunities, contact Jessica Weaver, BluePass Chair, at bluepass@juniorleaguemobile.org.

ABOUT JUNIOR LEAGUE OF MOBILE

Junior League of Mobile (JLM), founded in 1931, is an organization of women committed to promoting voluntarism, developing the potential of women, and improving communities through the effective action and leadership of trained volunteers. Its purpose is exclusively educational and charitable. The organization’s economic impact is about $1 million annually, combined in funds invested in the community and the value of its volunteer hours as calculated using Points of Light Foundation metrics.